B Corp is globally the hallmark for organizations that not only want to be good for the world but also in the world. It stands for companies that link profit to positive value for people, the environment, and society. Hotel de Baak Seaside has held the Green Key Gold for years, but we now want to take it a step further with a B Corp certification.
For us, this means taking care of our guests and the planet we are on. We consciously choose local and organic products, invest in energy-efficient solutions, and work on an inclusive and diverse organizational culture.

With this certification, we want to further embed our social commitment and show that sustainable entrepreneurship is not a side issue but the core of who we are. All of this from our purpose: “To be a beacon for courageous leadership as a driver of a more beautiful world.”

• Sustainable mobility 
  Employees are encouraged to travel by public transport, bicycle, or carpooling. There is attention to virtual working, and facilities support clean transportation.
• Water and waste management 
  We actively measure water usage, implement water-saving measures, and have set reduction targets for waste. Recycling, composting, and responsible waste separation are standard practices.
• Sustainable food concept 
  Our chefs cook with the seasons, choose pure and local products, and bring the flavors of the region to your plate. In doing so, we not only make the supply chain more sustainable, but also show that the local environment has much to offer.
• Sustainable procurement and cleaning 
  Our policy covers a wide range of product groups and prefers environmentally friendly alternatives, from office supplies to cleaning products.
• Sustainability of our locations 
  Sustainability is not only brought back to the users. Within our buildings, we also choose modern and saving techniques for renovations, such as solar panels, a gas-free kitchen, and LED lighting. 

We consume water, materials, and food. Therefore, we also like to give something back to the earth. Since January 1, 2022, we have been working with Hotels for Trees. We plant a tree for every guest who chooses to skip one or more cleaning moments during a multi-day stay. In addition, we ourselves pay extra attention to our water consumption and request our hotel guests to do the same. In every hotel room, there is a door hanger with a request to save water. For example, by turning off the tap, taking shorter showers, and reusing towels. By scanning the QR code on the hanger, our guests can choose which project they want to donate their saved water to.

We are the proud holder of the Golden Green Key! Green Key is the leading international certification for sustainable businesses in the hospitality industry. This means we meet all the strict standards across various sustainability themes—without compromising on quality or comfort. And we don’t just believe this is absolutely necessary; we do it with great joy and commitment.